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What?Records
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FOR IMMEDIATE RELEASE
August 7, 2000

StartUpMusic.com Selected by The Music Company for Web Development

LOS ANGELES, CA - StartUpMusic.com, a record label services company, has been retained by The Music Company to launch themusiccom.com, a destination site for its flagship artists - Goudie and Systematic. The Music Company is owned by Lars Ulrich, drummer for hard rock pioneer Metallica, and is distributed by Elektra Records.

themusiccom.com launches in the midst of critical and commercial acclaim for its second release, "Peep Show" from Austin rockers Goudie, led by charismatic frontman Johnny Goudie. StartUpMusic.com provided creative direction, web construction and implementation, and will continue to provide marketing and hosting support for the label. The site went from conception to launch in under thirty days.

"StartUpMusic is proud to have worked with The Music Company to enhance the visibility of Goudie and Systematic on the Internet," said Jeffrey Weber, Executive Vice President, Business Development, StartUpMusic.com. "We approach each of our clients and member labels on a one to one basis. By evaluating a client's goals and their immediate marketing and promotion needs, we then develop a personalized, focused, cost effective strategy that ultimately provides increased opportunity for the sale of music."

In addition to custom web development and implementation, StartUpMusic.com is developing a suite of b2b and b2c services for record labels, including dynamic websites, opt-in email lists, digital and physical distribution and more. The services are designed to save a label time and money, allowing them to concentrate on their core competency - the music.

About StartUpMusic.com
StartUpMusic.com is a second-generation Internet company that provides turnkey web solutions for independent record labels that incorporate e-commerce, database management, promotion and marketing, as well as business-to-business solutions designed to increase productivity, communication and coordination between record labels and their vendors. StartUpMusic.com's clients and partners include Vanguard Records, Sugar Hill Records, Winamp, Spinner, Listen.com, Elektra/The Music Company, Interactive Music Xpo and Voquette. Privately held, StartUpMusic.com is located in Southern California's Digital Coast.

About The Music Company
Lars Ulrich started The Music Company in 1998 with former Metallica Tour Accountant, Tim Duffy. The first signing to the label was Vancouver's DDT, who released their record, "Urban Observer," in August of 1999. Goudie was discovered in the spring of 1998 at the South by Southwest music conference in their hometown of Austin, Texas. Their new CD, "Peep Show," was released in July 2000. Most recently, The Music Company signed Systematic, a hard rock foursome from Oakland, California.

Press Contacts:

Sherry Ring-Ginsberg
The Music Company
212.275.4160
info@themusiccom.com

StartUpMusic.com
press@StartUpMusic.com


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